Monday, May 9, 2016

Notorious FDA? Feds turn to hip-hop

Shots - Health News (NPR.org); CC Liu, Wisdom Quarterly
An ad from the Food and Drug Administration's Fresh Empire campaign.
Notorious FDA? Feds turn to Hip-Hop to tamp down teen smoking
For its latest anti-tobacco campaign, the Food and Drug Administration wants to harness hip-hop swagger to reach minority teens -- who disproportionately suffer the consequences of smoking. Disaster ensues. More

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