The Monterey Int'l Pop Festival 1967

The Monterey International Pop Festival

Brian Wilson's Beach Boys were a no-show at the Monterey International Pop Festival

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I was born too late! I would've wanted to go

Once upon a time there was a three-day music festival. That time was June 16, 17, and 18, 1967, at the Monterey County Fairgrounds in Monterey, California [1].

The festival is remembered for the first major American appearances by the Jimi Hendrix Experience, the Who, and Ravi Shankar, the first large-scale public performance of Janis Joplin and the introduction of Otis Redding to a mass American audience.

Artsy flyer for the giant music event

The festival embodied the theme of California as a focal point for the [hippie] counterculture and is generally regarded as one of the beginnings of the "Summer of Love" in 1967 and the public debut of the Hippie, Flower Power, and Flower Children mass movements and era [2].

Because Monterey was widely promoted and heavily attended, featured historic performances, and was the subject of a popular theatrical documentary film, it became an inspiration and a template for future music festivals, including the Woodstock Music and Art Festival two years later.

Rolling Stone publisher Jann Wenner said, "Monterey was the nexus; it sprang from what the Beatles began, and from it sprang what followed" [3]. More

• (studioag1) The Monterey International Pop Festival (full), 1967, Summer of Love, California; Eds., Wisdom Quarterly Wiki edit